FEATURED ARTICLE APRIL 17

YOUR BUSINESS ON GOOGLE: KNOWLEDGE PANELS, KNOWLEDGE GRAPHS, AND GOOGLE MY BUSINESS LISTINGS

When someone searches for your company or brand - what do they see? If you don't already think of Google as your second home page, you should be. 

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SLACK CHAT: WHAT'S THE FUTURE OF SPONSORED CONTENT?

by [Slack Chats]

Jarrett (Jarrett Rush, director of content marketing): As the traditional media industry continues to struggle financially, companies are constantly experimenting with new monetization models. Some of these models are increasingly blurring the line between "earned" media coverage and paid advertising for brands. The programs of the Community Company -- Forbes Councils, Business Journals Leadership Trust, and Ad Age Collective -- are popular examples of this.

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HOW HUBSPOT AGENCIES PLAN SUCCESSFUL MARKETING CAMPAIGNS

by [HubSpot]

 It’s 2019. You’ve been told to drive more traffic to your website to increase the number of inbound leads. What do you do?

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The Idea Grove agency got its start when founder Scott Baradell created this blog in 2005. We’ve been sharing insights on PR and digital marketing ever since. To continue your learning, explore Idea Grove’s Knowledge Base.