FEATURED ARTICLE OCTOBER 22

FIVE BRANDING EXPERTS WHO HAVE OUR ATTENTION AND DESERVE YOURS

These days, all I see are posts, articles, and social media influencers waxing on about branding. Personal branding, brand this, brand that. Don’t get me wrong, I’m thrilled that people are finally understanding the importance of branding. But I’m not sure everyone understands what it is. Not really. So, let me make this as simple as I possibly can. Wait, scratch that. I’ll let multiple author, public speaker, and decades long brand strategist Marty Neumeier say it:

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FACING A BUDGET WINDFALL IN Q4? HERE ARE 3 SUGGESTIONS ON HOW TO INVEST IT.

by [Brand Strategy]

Welcome to Q4 2020. I know. There were times in previous quarters of this topsy-turvy year where it seemed like we’d never get to this point. But we did. We made it. Congratulations.

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ARE YOU BUILDING RELATIONSHIPS THROUGH B2B SOCIAL MEDIA? YOU SHOULD BE.

by [Social Media]

In the age of social media and instant communication, building and nurturing customer relationships is easier than ever, but it’s also one of the most neglected areas of marketing initiatives, especially in the B2B tech space. Letting your social efforts fall through the cracks does a severe disservice to your business. Sprout Social found that:

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The Idea Grove agency got its start when founder Scott Baradell created this blog in 2005. We’ve been sharing insights on PR and digital marketing ever since. To continue your learning, explore Idea Grove’s Knowledge Base.