It’s impossible to overstate how important media relations is to our clients. But while media relations is an essential part of public relations, it shouldn’t overshadow some of the other ways you can achieve your public relations goals.
Today, I’m sharing a sampling of the PR opportunities your company might be missing out on.
READ MOREO’Dwyer’s PR News, a leading public relations trade publication, has released its annual ranking of national PR firms for 2018, and Idea Grove has earned multiple distinctions. The trade publication ranked Idea Grove as the top technology PR firm in Texas based on revenues.
READ MOREAs public relations specialists, we know a lot of preparation and hard work goes into pitching the media. Whether you are pitching a handful or editors about a bylined article or pitching hundreds of reporters about a company announcement, your pitch has to be relevant and appealing to the reader.
B2B technology companies announce news every day, creating a myriad of emails for reporters to dig through. If you’re finding that your pitches are being overlooked, there could be some easily fixable reasons why.
READ MOREThanks for visiting the Idea Grove blog, where you’ll get regular insights on all things PR and digital marketing. Our agency got its start when founder Scott Baradell created this blog in 2005. Today, you can find many of Scott’s early posts at Media Orchard.
Idea Grove, a Dallas-based public relations and inbound marketing agency, helps enterprise technology companies reach media and buyers by combining proven PR strategies with a proprietary digital marketing system. The agency creates custom public relations and inbound marketing programs for its roster of national B2B technology clients, which range from Fortune 500 companies to high-growth, venture-backed startups. Idea Grove drives brand awareness, online engagement, and sales conversion by integrating public relations, social media, search marketing, content creation, web design, and conversion rate optimization in an efficient, scalable system.
