FEATURED ARTICLE APRIL 24

IDEA GROVE NAMED FINALIST FOR HOLMES REPORT'S SABRE AWARD AND AMA DFW'S MARKETER OF YEAR AWARD

Idea Grove's successful campaign to help a retail technology leader put a new face on a 40-year-old brand has been recognized by the SABRE Awards, the world’s largest PR awards program; and by the Dallas/Fort Worth American Marketing Association's Marketer of the Year Awards.

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YOUR BUSINESS ON GOOGLE: KNOWLEDGE PANELS, KNOWLEDGE GRAPHS, AND GOOGLE MY BUSINESS LISTINGS

by [Digital Marketing]

When someone searches for your company or brand - what do they see? If you don't already think of Google as your second home page, you should be. 

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SLACK CHAT: WHAT'S THE FUTURE OF SPONSORED CONTENT?

by [Slack Chats]

Jarrett (Jarrett Rush, director of content marketing): As the traditional media industry continues to struggle financially, companies are constantly experimenting with new monetization models. Some of these models are increasingly blurring the line between "earned" media coverage and paid advertising for brands. The programs of the Community Company -- Forbes Councils, Business Journals Leadership Trust, and Ad Age Collective -- are popular examples of this.

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