We just had a call from someone from a company that did not like what we said about them in an earlier post. The company representative was very gracious in acknowledging our criticism, even offering a service discount as a way of making amends.
Then ..... HE ASKED IF WE WOULD TAKE DOWN OUR BLOG POST.
When we explained this wasn't possible, he was genuinely mystified: "I don't understand why. I mean, we apologized."
Folks, it just doesn't work that way. If you're unaware of this, you need some serious PR counsel -- stat.
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