Published: Oct 17, 2018
Last Updated: May 29, 2021

Idea Grove was one of TrendKite's very first customers in 2014. The Austin-based MarTech startup has since accumulated more than $46 million in funding and emerged as one of the leaders in public relations technology. We recently sat down with TrendKite CEO Erik Huddleston to discuss the history and future plans of his company, as well as his vision for the future of PR measurement.



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About the Author

Scott Baradell
Scott Baradell
Trust expert Scott Baradell is CEO and founder of Idea Grove. Idea Grove helps its clients secure trust at scale through its unique Grow With TRUST approach. Scott is an established authority on trust and editor of the online publication Trust Signals, as well as author of the upcoming book Trust Signals: Brand Building in a Post-Truth World. Idea Grove celebrated its 15th anniversary in 2020, earning honors including the 2020 Pegasus Award for Small Agency of the Year, being named a Top 200 B2B service provider by Clutch, and ranking in the top 25 tech agencies in the U.S. by O'Dwyer's. Scott has an Accreditation in Public Relations (APR) from the Public Relations Society of America and speaks on PR and marketing topics at industry events nationwide.

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