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Long-Tail PR: How to Use A Long-Tail Strategy to Improve Your Public Relations Program

Public Relations

By Alexis Diehl

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A Beginner's PR Guide for B2B SaaS Startups

Public Relations

By Alexis Diehl

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Top 25 PR Blogs and Podcasts To Follow in 2022

Public Relations

By Alexis Diehl

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PR Pros: Are You Tracking Your Link-Only Media Placements?

Public Relations

By Scott Baradell

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Closing Keynote at 2021 State of Search: Reputation Management in a Post-Truth World

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By Jarrett Rush

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Media Pitches: The Five Biggest Mistakes and How to Avoid Them

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By Scott Baradell

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Proof That Harnessing Original Data Can Make Your B2B Tech PR Program A Success

Public Relations

By Julia Carder

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Five B2B PR Thought Leaders Worth Following

Public Relations

By Sarah Jenne

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What Will The Media Landscape Look Like In 5 Years?

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By Jarrett Rush

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B2B Tech PR: The Importance Of Original Data

Public Relations

By Jarrett Rush

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The Evolution Of Public Relations: Adapting To Today’s Reality

Public Relations

By Alexis Diehl

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The Importance Of Agility In B2B Tech PR

Public Relations

By Jarrett Rush

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B2B Tech PR: How Should It Look Different During An Economic Downturn?

Public Relations

By Jarrett Rush

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With Event Cancellations, PR Can Be Marketers’ Saving Grace

Public Relations

By Alexis Diehl

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B2B Tech Public Relations: An Integral Element of Brand Growth

Public Relations

By Alexis Diehl

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Why Brand Authority Matters and How to Achieve It

Public Relations

By Brittany McLaughlin

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3 Ways to Leverage Your Media Coverage in the Sales Process

Public Relations, Former Employee

By Jacqueline Wasem

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3 Tips for Gaining Visibility in a Crowded Market

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By Lauren Wyder

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No One Is Reading Your Articles (But Here’s What You Can Do About It)

Public Relations

By Brittany McLaughlin

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Eight Happiness Lessons for PR People

Public Relations

By Scott Baradell

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Idea Grove University: Real News, Fake News and the Truth

Public Relations, Idea Grove News & Awards

By Scott Baradell

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Ethics Backlash Behind It, Mark Cuban's Sharesleuth Is Still Plugging Away

Public Relations

By Scott Baradell

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These 8 Press Release Mistakes Will Earn You Eye Rolls, Not Coverage

Public Relations

By Scott Baradell

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How Integration Can Cure Your PR and Marketing Headaches: Three Examples

Public Relations

By Katie Long

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Quantity vs. Quality: Measuring Your PR Success

Public Relations, Former Employee

By Paige Schick

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Three Ways B2B Tech Marketers Can Address Financial Audiences

Public Relations

By Liz Cies

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How to Bring Business Technology to Life in Media Interviews

Public Relations

By Liz Cies

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Are You Missing Out on These PR Opportunities?

Public Relations

By Lauren Wyder

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The Ingredients for Cooking Up an Effective Media List

Public Relations

By Emily Gose

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Why Public Relations Strategies Should be Integrated into Your Digital Marketing Efforts

Public Relations

By Farha Syed

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The 4 Do’s and Don’ts of Marketing to Channel Partners Through Strategic Public Relations

Public Relations, Former Employee

By Michelle Doss

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Mastering Media Relations in a B2B Technology World: How to Predict and Enhance the Media Relations Success of Your Announcement

Public Relations

By Katie Long

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Mastering Media Relations in a B2B Technology World: How to Scale Up Your Media Coverage From Trades to Mainstream Business Media

Public Relations

By Katie Long

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Why Your B2B Tech Company Needs a Boutique Agency

Public Relations, Former Employee

By Michelle Doss

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5 Ways an Awards Program Adds Value to your Business

Public Relations

By Emily Gose

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When to Use a Pre-Briefing Strategy with Media and Why

Public Relations

By Brittany McLaughlin

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4 Ways to Constantly Stay in Front of the Media

Public Relations

By Donna Brannin

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5 Questions to Ask Before Launching a PR Campaign

Public Relations

By Katie Long

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How to Become a News Junkie in 5 Easy Steps

Public Relations

By Liz Cies

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3 Things to Consider When Faced with Obstacles and Workflow Disruptions in PR

Public Relations

By Donna Brannin

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Hiring a PR Agency: An Approach for the First 100 Days with the New Firm

Public Relations, Former Employee

By Michelle Doss

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Hiring a PR Agency: The Top Do’s and Don’ts for Issuing an RFP

Public Relations, Former Employee

By Michelle Doss

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Hiring a PR agency: 4 Things to Consider Before You Issue an RFP

Public Relations, Former Employee

By Michelle Doss

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How to Become a Strategic PR Advisor

Public Relations, Former Employee

By Michelle Doss

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Templates: When to Use, When to Avoid & Why

Public Relations, Former Employee

By Michelle Doss

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The Importance of Staying Flexible in PR

Public Relations

By Donna Brannin

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How to Master B2B Tech PR in Today’s World

Public Relations, Former Employee

By Michelle Doss

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Master These 10 Skills to Move Up in Your PR Career

Public Relations, Former Employee

By Sarah Mitchell

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6 Tips for PR Pros to Stand Above the Crowd

Public Relations

By Amy Ridings

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7 Secrets to Successful Analyst Engagement

Public Relations

By Scott Baradell

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Improve Your PR Measurement Strategy

Public Relations

By Scott Baradell

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Idea Grove Named a Finalist in American Business Awards

Public Relations, Idea Grove News & Awards

By Maria Baradell

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Spin Sucks, the Book: A Great Resource for PR and Marketing Pros

Public Relations

By Scott Baradell

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David Pogue and the Ghost of Ethics Past

Public Relations

By Scott Baradell

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Idea Grove Video: The Best PR Engagements Start with the Client

Public Relations, Idea Grove News & Awards

By Scott Baradell

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Why Awards Must Be Part of Your PR Program

Public Relations

By Scott Baradell

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RiseSmart Scores with Super Bowl Correlation

Public Relations

By Scott Baradell

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25 Questions to Ask Before Hiring a Tech PR Firm

Public Relations

By Scott Baradell

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If You're Going to Sell Your Principles, at Least Demand a Fair Price

Public Relations

By Scott Baradell

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Obvious PR Tip of the Day: Don't Ask Someone to Take Down a Blog Post

Public Relations

By Scott Baradell

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Reporters Don’t Do Math, Part 2: Media’s Coverage of Short-Selling Comes Up Woefully … Um, Short

Public Relations

By Scott Baradell

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Pssst! Here’s a Secret: Business Reporters Can’t Do Math

Public Relations

By Scott Baradell

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Yes, Bloggers Are Amateurs -- But Do They Have to Be So Unprofessional?

Public Relations

By Scott Baradell

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Top 10 PR Blunders of 2005

Public Relations

By Scott Baradell

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Yes, Actual People Do Write Those Letters to Parade Magazine

Public Relations

By Scott Baradell

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Top 10 Sources for Media News

Public Relations

By Scott Baradell

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The 25 Top-Ranked PR Blogs: Are the Top PR Blogs the Best PR Blogs?

Public Relations

By Scott Baradell

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Understanding the Journalist's Mindset

Public Relations

By Scott Baradell

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Tip: When Your PR Guy Leaves on Bad Terms, the Media Will Know About It

Public Relations

By Scott Baradell

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PR Could Make the Difference for CNOOC

Public Relations

By Scott Baradell

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Tips on Managing a Public Relations Crisis

Public Relations

By Scott Baradell

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It's True, Most Journalists Are Progressive: Here's Why

Public Relations

By Scott Baradell

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PR Agency Assessment Tools

Public Relations

By Scott Baradell

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