Blog
/ /

The Future is "SMarketing." Are You Ready?

Published: March 7, 2018       Updated: April 21, 2024

1 min read

people-coffee-tea-meeting

Marketing automation is used by B2B and B2C companies now more than ever. But it’s not about having the tools - it’s about using them effectively. A nail isn’t much without a hammer, but using them together can get a fancy new painting on your wall.

That’s where “SMarketing” comes into play.

SMarketing is the alignment of a company’s sales and marketing teams, strategies and goals. The word itself is the combination of  "sales and marketing" -- get it?

Founding HubSpot employee Dan Tyre is presenting at the DFWSEM meeting on Thursday, March 8. Join us at the Communion Neighborhood Cooperative, DFWSEM’s new venue, at 6 p.m. for a night of networking and learning how to better scale your business with aligned marketing and sales.

As an added bonus -  beer, wine, whiskey, appetizers and pizza will be provided during the networking happy hour from 6 to 7 p.m.

Are you ready to learn the ins and outs of “SMarketing” with fellow Dallas digital marketers? Register to join us and receive 50% off the normal $40 ticket cost for nonmembers.

Idea Grove is a HubSpot Platinum Partner and sponsor of the event.

Stay Informed with Our Newsletter

Get the latest industry trends and insights delivered straight to your inbox.

Expert PR and Marketing Services

Contact us today to discuss how we can help your business grow.