---
title: Idea Grove Named Finalist in MarketingProfs Bright Bulb B2B Awards
description: Idea Grove is a finalist in the Small Agency Campaign category of the MarketingProfs Bright Bulb B2B Awards for the 2014 RiseSmart Super Bowl campaign.
image: https://www.ideagrove.com/hubfs/elena-de-soto-373017.jpg
---

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# Idea Grove Named Finalist in MarketingProfs Bright Bulb B2B Awards

![](https://www.ideagrove.com/hubfs/Scott%20Baradell.png)

[Scott Baradell](https://www.ideagrove.com/blog/author/scott-baradell)

**Published:** August 14, 2014       **Updated:** November 13, 2020

![](https://www.ideagrove.com/hubfs/Idea_Grove_2023/Images/Blog/hour.svg) 1 min read

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![elena-de-soto-373017.jpg](https://www.ideagrove.com/hubfs/elena-de-soto-373017.jpg)

We are excited to announce we have been named a finalist in the MarketingProfs Bright Bulb B2B Awards. The nomination is on behalf of our work on the 2014 Super Bowl campaign for client RiseSmart, a leader in the HR and outplacement industry.

 RiseSmart has become known for predicting the winner of the Super Bowl using unemployment rates. Account Supervisor Stephanie Wick created a targeted media relations campaign including press releases, a media alert, blog posts and an infographic. Her efforts earned national coverage on more than 50 outlets, including ESPN, which ran a 45-second segment, and Fox Business Network, which ran a 34-second segment. 

This is the second year of the MarketingProfs Bright Bulb B2B Awards. Winners will be announced Oct. 10 at MarketingProfs B2B Marketing Forum in Boston.

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[![LinkedIn marketing ROI strategies for B2B companies](https://images.surferseo.art/2b023858-eded-45eb-8c70-39872ab90494.png) ](https://www.ideagrove.com/blog/optimizing-b2b-linkedin-marketing-roi-insights-and-strategies-for-tangible-results)

[Performance Marketing](https://www.ideagrove.com/blog/topic/performance-marketing)

![](https://www.ideagrove.com/hubfs/Idea_Grove_2023/Images/General/hourglass.svg) 15 min read

##### [Optimizing B2B LinkedIn Marketing ROI: Insights and Strategies for Tangible Results](https://www.ideagrove.com/blog/optimizing-b2b-linkedin-marketing-roi-insights-and-strategies-for-tangible-results)

Determining your B2B LinkedIn marketing ROI is critical in today’s data-driven...

[Read more **](https://www.ideagrove.com/blog/optimizing-b2b-linkedin-marketing-roi-insights-and-strategies-for-tangible-results)

[![](https://www.ideagrove.com/hs-fs/hubfs/Is%20Ease%20of%20Iteration%20Costing%20You%20More%20Than%20It%20Saves%20in%20Your%20B2B%20Digital%20Advertising_-min.jpg?width=352&name=Is%20Ease%20of%20Iteration%20Costing%20You%20More%20Than%20It%20Saves%20in%20Your%20B2B%20Digital%20Advertising_-min.jpg) ](https://www.ideagrove.com/blog/is-ease-of-iteration-costing-more-than-it-saves-in-your-b2b-digital-advertising)

[Content Marketing](https://www.ideagrove.com/blog/topic/content-marketing)

![](https://www.ideagrove.com/hubfs/Idea_Grove_2023/Images/General/hourglass.svg) 6 min read

##### [Is 'Ease of Iteration' Costing You More Than It Saves in Your B2B Digital Advertising?](https://www.ideagrove.com/blog/is-ease-of-iteration-costing-more-than-it-saves-in-your-b2b-digital-advertising)

One of the great things about B2B digital marketing and one of the things that makes it...

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[![](https://www.ideagrove.com/hs-fs/hubfs/Why%20This%20Is%20The%20Wrong%20Time%20To%20Stop%20Your%20B2B%20Tech%20Paid%20Social%20Media.jpg?width=352&name=Why%20This%20Is%20The%20Wrong%20Time%20To%20Stop%20Your%20B2B%20Tech%20Paid%20Social%20Media.jpg) ](https://www.ideagrove.com/blog/why-this-is-the-wrong-time-to-stop-your-b2b-tech-paid-social-media)

[Social Media](https://www.ideagrove.com/blog/topic/social-media)

![](https://www.ideagrove.com/hubfs/Idea_Grove_2023/Images/General/hourglass.svg) 5 min read

##### [Why This Is The Wrong Time To Stop Your B2B Tech Paid Social Media](https://www.ideagrove.com/blog/why-this-is-the-wrong-time-to-stop-your-b2b-tech-paid-social-media)

“Turn everything off!” That’s what many social marketers started telling each other as...

[Read more **](https://www.ideagrove.com/blog/why-this-is-the-wrong-time-to-stop-your-b2b-tech-paid-social-media)

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