Published: Jul 9, 2018
Last Updated: May 29, 2021

In our latest MarTech Talk, we chat with Glenn Gaudet, the founder and CEO of Boston-based GaggleAMP. GaggleAMP helps organizations of all sizes amplify their social media programs by encouraging and rewarding employee participation.  Idea Grove is proud to be a premier GaggleAMP partner, having spoken at GaggleAMP's recent AMPlify conference with our client Pivot3. MarTech marketers should take note of GaggleAMP's growth story and what can be learned from it.

Topics covered include:

  • The founding of GaggleAMP 00:56
  • How has GaggleAMP grown? 03:55
  • How does GaggleAMP work? 6:55
  • Examples of social sharing activities 9:45
  • What are some of the factors in choosing a solution like GaggleAMP 11:30
  • Unique considerations for B2B technology 14:45
  • Success stories 16:30
  • Incentives and games that work 21:08




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About the Author

Scott Baradell
Scott Baradell
Trust expert Scott Baradell is CEO and founder of Idea Grove. Idea Grove helps its clients secure trust at scale through its unique Grow With TRUST approach. Scott is an established authority on trust and editor of the online publication Trust Signals, as well as author of the upcoming book Trust Signals: Brand Building in a Post-Truth World. Idea Grove celebrated its 15th anniversary in 2020, earning honors including the 2020 Pegasus Award for Small Agency of the Year, being named a Top 200 B2B service provider by Clutch, and ranking in the top 25 tech agencies in the U.S. by O'Dwyer's. Scott has an Accreditation in Public Relations (APR) from the Public Relations Society of America and speaks on PR and marketing topics at industry events nationwide.

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