O’Dwyer’s PR News, a leading public relations trade publication, has released its annual ranking of national PR firms for 2019, and Idea Grove has earned multiple distinctions. The trade publication ranked Idea Grove as the top technology PR firm in Texas based on revenues.
Among all Texas-based agencies, Idea Grove ranked third. The agency ranked 31stamong technology PR firms nationwide, and 85th among all privately held PR firms. Edelman topped the rankings with fees of $888 million in 2018.
Idea Grove CEO Scott Baradell attributed the agency’s success to its commitment to the unique needs of B2B technology companies and the buyers they seek to reach.
“We recognize that the buyer for B2B technology is changing, and we help our clients to better communicate with this buyer through the media as well as through a full range of digital channels,” Baradell said. “To us, no industry is too technical and no technology too arcane to inspire great content that connects with audiences.”
Idea Grove’s roster of B2B technology clients includes SaaS, cybersecurity, marketing technology, retail technology, cloud, big data, IT infrastructure and communications players.
O’Dwyer’s rankingsare verified by income tax and W-3 forms to support fee and employee totals.
Trust expert Scott Baradell is CEO and founder of Idea Grove. Idea Grove helps its clients secure trust at scale through its unique Grow With TRUST approach. Scott is an established authority on trust and editor of the online publication Trust Signals, as well as author of the upcoming book Trust Signals: Brand Building in a Post-Truth World. Idea Grove celebrated its 15th anniversary in 2020, earning honors including the 2020 Pegasus Award for Small Agency of the Year, being named a Top 200 B2B service provider by Clutch, and ranking in the top 25 tech agencies in the U.S. by O'Dwyer's. Scott has an Accreditation in Public Relations (APR) from the Public Relations Society of America and speaks on PR and marketing topics at industry events nationwide.