Insights

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Discover insights from Idea Grove, a PR and digital marketing agency for B2B technology, manufacturing, and logistics brands, headquartered in Dallas, Texas.

7 min read

In the Brothers Grimm fairy tale Hansel and Gretel, Medieval Germany is in the grips of...

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5 min read

At the time of writing this, I am eight months pregnant with my first child. To say I've...

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3 min read

One of the biggest complaints of businesses on social media today is that it’s extremely...

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4 min read

I want you to think for a second about the relationships in your life—good and bad. Think...

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1 min read

Trust signals are the evidence points we use to win one another's trust.

For businesses,...

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5 min read

Trust is the most important factor in a successful marketing agency-client relationship....

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AI and Marketing

Learn About AI in Digital Marketing

Read about the generative AI revolution in digital marketing.

hourglass 9 min read

Wondering how AI will impact marketing in 2025? This article delves into the top ai in...

hourglass 10 min read

Want to know how to track website traffic referrals from ChatGPT? This guide explains how...

hourglass 8 min read

How do you create a brand name that distinguishes your business and resonates with...

Generative artificial intelligence (GenAI) has taken the technical world by storm,...

Artificial Intelligence (AI) isn't exactly a novel concept, but it’s most certainly one...

Customer testimonials

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Idea Grove has been a true partner for Viaero in focusing our message, enhancing our image, increasing our visibility, and attracting new customers. We have relied on Idea Grove for market research, brand strategy, design, content, search marketing and more. We love working with Scott’s team and highly recommend them to others.

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Sarah DiRico

Vice President, Viaero Wireless

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The Idea Grove team helped our partner law firms, Forrest Weldon and Duncan Stubbs, to develop a communications strategy and raise awareness of their case against Bayer’s harmful Roundup product—ultimately resulting in a $1.56 billion verdict against Bayer. Idea Grove consistently provided us with senior counsel, often on little notice—one of the great values of working with a quality boutique.

Rocky Stubbs

Rocky Stubbs

Managing Partner, Excelsior Dynamic Capital

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ALPLA is a global manufacturer and recycler of plastic products. We sought out Idea Grove to help us to build awareness of our sustainability initiatives and to advocate for recycling in the North American market. Scott's team has been a perfect partner for us in building visibility and engagement for this initiative.

Chivvaun

Chivvaun Smith

Communications & Corporate Responsibility Manager, ALPLA

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