Published: May 15, 2014
Last Updated: Dec 3, 2017

Facebook, Twitter, Instagram, Pinterest, Tumblr, StumbleUpon – the list goes on and on. All these platforms are full of user-generated content that you can use to help market your business to your desired audience. The problem is, the bigger social media gets, the harder it is to manage. Luckily, there are some great tools to make social media a breeze.

Here are a few tools that I found useful:

This online tool combines your social media streams and turns them into a user-friendly grid and never-ending page. RebelMouse allows you to connect social media platforms such as Facebook, Twitter, Instagram, Pinterest, and Tumblr and view all accounts at once to minimize the time spent searching through feeds while maximizing your possibilities to see great content.

This is a RSS tool that I found very useful when I wanted to follow content that others were sharing. It’s is a great resource if you want to find industry-relevant content or if you’re struggling to find valuable content. Feedly can help filter and organize all of that information to help you find the best content fast.

This online tool curates all your social media feeds into an online newspaper platform. Paperli can organize all your content by keywords, hashtags and specific accounts. If you are a visual person, like me, the tool creates a new paper daily, weekly or twice weekly in an easy-to-read newspaper format. Instead of having to click on a bunch of links, Paperli posts the content for you.

This is one of my favorite social media management tools. HootSuite allows you to link multiple accounts on multiple platforms and monitor them from one location. I use this tool frequently when managing my clients’ social media accounts. With HootSuite you can monitor and schedule posts in advance, which makes managing multiple social media accounts much less daunting.

Sprout Social
This is also another useful social media management tool. As with HootSuite, you can monitor and schedule posts in advance, which makes your job easier when you’re managing several accounts. Sprout Social also offers analytics so you can visualize how your accounts are performing.

These are just a few of the tools that can save you some serious time on social media. What is your favorite social media tool?

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About the Author

Maria Baradell
Maria Baradell
Maria Baradell is a veteran digital marketer with experience in both corporate and agency roles.

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