How to Tell a Good Story: Somebody, Wanted, But, So

by David Hopkins | Content Creation

PR marketing storytelling

Public relations and marketing are both about storytelling. Good design is about storytelling. Promoting, persuading, and publicizing also come down to storytelling. When I want to convince someone to take an action, I’m asking him to participate in the story that I’m offering. There’s no trickery involved. It’s not slight of hand. And yet, when a story is well told, there’s a bit of magic.

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Idea Grove Named Top Content Marketing Firm in PR News’ PR Agency Elite Awards

by Scott Baradell | Idea Grove News

PR News' Agency Elite Awards 2014

We are honored to be a finalist in PR News’ PR Agency Elite Awards, highlighting the nation’s top PR firms by practice area. Idea Grove is one of two agencies recognized for setting benchmarks of excellence in the practice area of content marketing.

The competition’s judges studied agency success stories, processes, best practices and other criteria in determining the finalists. Winners will be announced Oct. 10 in New York City.

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