Public Relations

How to Execute PR Surveys for Media Coverage and High-Authority Backlinks

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Scott Baradell
Scott Baradell

Latest Articles

B2B Logo Design: 9 Tips for Creating a Brand identity That Sets You Apart

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By Cecil Cross

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How To Create Better, More Revealing Customer Surveys

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By Jarrett Rush

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3 Lessons I Learned About Building Brand Trust from the Late, Great Nipsey Hussle

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By Shanna Watkins

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7 Common Brand Identity Mistakes and How to Fix Them

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By Megan Chesterton

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3 Trust-Killing B2B Branding Mistakes You Could Be Making

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By Jarrett Rush

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Creating B2B Buyer Personas Requires Conversations Guided by a Proven Methodology

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By Jarrett Rush

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21 B2B PR and Marketing Trends for 2021

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By Liz Cies

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Physical Retail And Evolving Shopper Expectations

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By Jarrett Rush

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Five Branding Experts Who Have Our Attention And Deserve Yours

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By Cecil Cross

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Facing A Budget Windfall In Q4? Here Are 3 Suggestions On How To Invest It.

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By Jarrett Rush

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Are There Elements Missing From Your Cybersecurity PR Plan?

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By Jarrett Rush

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How Your Agency Can Help You Focus on Your Core Strategy Amid Distractions

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By Jarrett Rush

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5 Must Haves for Selling eLearning Software

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By Jarrett Rush

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How to Market Team Collaboration Software:  Event Webcasting

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By Jarrett Rush

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5 Must Haves For Selling Cybersecurity Software

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By Jarrett Rush

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What Does an eLearning PR Plan Look Like?

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By Jarrett Rush

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How to Market Team Collaboration Software: Video Conferencing Solutions

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By Jarrett Rush

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Is Your LMS Marketing Plan Based on Wrong Assumptions?

Brand Strategy

By Jarrett Rush

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How to Market Team Collaboration Software: UCaaS

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By Jarrett Rush

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What’s Missing From Your Cybersecurity Marketing Campaign? Details.

Brand Strategy

By Jarrett Rush

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Operating From A Mindset Of Abundance

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By Jarrett Rush

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When Do I Need to Refresh My B2B Brand Strategy?

Brand Strategy

By Les Worley

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Controversy or Conviction: Is Your Brand Identity the Best That It Can Be?

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By Les Worley

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Turn Ready-Fire-Aim into Ready-Aim-Fire with Buyer Research

Brand Strategy

By Scott Baradell

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The Case for First-Letter Uppercase in Branding

Brand Strategy

By Scott Baradell

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Are Self-Limiting Beliefs Sabotaging Your Sales and Marketing Efforts?

Brand Strategy

By Scott Baradell

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4 Lessons Learned From Building B2B Buyer Personas

Brand Strategy

By Mariajose Balboa

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What's the Big Idea? How to Think Big in B2B Tech PR

Brand Strategy, Former Employee

By Michelle Doss

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3 Tips for Getting Up to Speed on a New Client

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By Katie Long

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3 Strategies for Marketing to Tech-Happy Millennials

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By Maria Baradell

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In B2B Sales, Timing is Everything

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By Maria Baradell

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5 Steps to Build a Content Marketing Strategy

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By Maria Baradell

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An Interview with Brian Solis on the Future of Business

Brand Strategy

By Scott Baradell

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In Messaging, Ruthless Consistency May Be Annoying, But It Works

Brand Strategy

By Scott Baradell

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