As a Dallas marketing firm and PR agency with an international roster of B2B tech clients, Idea Grove specializes in developing research-driven, precision-crafted campaigns that breathe life into your brand’s story and bring purpose, focus and ROI to your brand visibility and lead-generation efforts. We leverage our expertise in tech PR, supported by targeted paid media, to generate awareness of your company and product. Then we help drive prospects through your funnel with sophisticated content marketing and account-based marketing strategies.
Idea Grove’s proprietary "Idea to Outcome" (I2O) marketing platform and unique blend of award-winning capabilities enable our firm's clients to benefit from the synergies, efficiencies and quality that only a premium, fully integrated boutique agency can provide.
Our firm takes pride in excelling in each of our core marketing and PR services. But we also know that a fancy website, a steady stream of “me too” content and social media posts, and the occasional burst of media coverage are not enough to cut through the clutter and connect with your buyer in today’s noisy information marketplace.
Our agency can help you achieve stellar media coverage in a major tech or trade publication, for example. But unless that placement is amplified and showcased to your target audience through account-based strategies, you may not achieve the measurable impact you seek. Idea Grove has carefully refined our offering to ensure our services work in tandem for maximum impact.
The math is simple: if we keep our B2B tech clients happy, they will tell others about us, and our agency will grow. That’s how Idea Grove has emerged as one of the top boutique tech PR and marketing firms in the United States, earning its place in the Inc. 5000, as one of O’Dwyer’s top 40 tech agencies, and as PR News’ Agency of the Year. We’re also one of HubSpot’s most successful partner agencies, achieving Platinum Agency status in 2017.
We work with companies in some of the most exciting B2B tech spaces: MarTech, cybersecurity, hyperconverged infrastructure, smart speakers, retail tech and more. Our current and past clients include:
Our agency works with complex technologies—and helps our clients solve the complex marketing challenges unique to B2B tech companies. Idea Grove takes the time to understand your business, your competition and – most importantly – your buyers. We use this foundation to create PR campaigns that generate buzz, websites that attract eyeballs, and marketing programs that deliver measurable ROI. We use our winning formula to “solve for X” – where X is your biggest marketing challenge.