As an early pioneer in hyperconverged infrastructure, Pivot3 found a PR partner in Idea Grove during its search for more recognition in the industry.
“Idea Grove knows how to turn content into leads for B2B technology companies."
Idea Grove’s expertise in HubSpot and PPC tools made assessing the campaign’s effectiveness simple and direct. Leveraging these tools, it was able to track clicks and conversions resulting from each asset, ad and post.
"Their holistic, thoughtful approach to site design as well as focus on tying website performance to lead generation and other business objectives sets Idea Grove apart."
For Onyx CenterSource, success brought opportunity, but those opportunities brought obstacles. After a pair of strategic acquisitions, Onyx found itself as the hotel payments and commission processing industry’s biggest player and the only one that worked with both hotels and travel agents.
"Thanks to Idea Grove’s efforts, search engines consistently put us on page one, not just once but multiple times."
SmarterSelect makes it simple to create, manage, deploy, analyze, and evaluate online applications—all without bogging an organization down in complicated technology.
“I’ve engaged Idea Grove for years over multiple projects. The team there is smart, strategic, and on the front edge of what’s happening in marketing and PR.”
Although the company’s decentralized franchise structure had allowed the business to thrive, Kiger had a bigger goal in mind: acquisition.
"Comparing Q1 and Q2 2016 with the same period last year, our website conversions are up almost 70%, rising from 152 in 2015 to 257 in 2016."
Website & Branding
I.D. Systems needed to appeal to two very different groups of buyers. And it wanted to shift focus from specific products to its solutions, services and data analytics. How could it do this, without confusing its message?