Sydney plays a major role in leading social media programs and strategies for Idea Grove clients, working to ensure that the client’s story and visual brand are consistently communicated and amplified across digital channels. Creative and highly collaborative, she’s passionate about bringing the client’s voice to life across social copy and graphics, and nothing brings her greater joy than hearing that her campaign resonated with its target audience.
She previously worked closely with small businesses using social media to grow, an opportunity that allowed her to hone her talent for developing scrappy and strategic campaigns that make a splash. She also brings experience in branding and design, building brand personalities that connect with buyers.
Sydney holds a Bachelor of Business Administration degree in Marketing from the University of Cincinnati with a minor in psychology.
- One of my hobbies is making cold-pressed juice at home.
- I am a cat mom! My kitty’s name is Uma. (Like Uma Thurman)
- Frank Ocean and I share the same birthday. He happens to be one of my favorite artists.