Social Media

Since our inception, Idea Grove has been at the forefront of integrating social media into our clients’ communications strategies to achieve real and meaningful results. We’re experts at applying the power of social media to increase your company’s visibility and success.

We have specific experience in the emerging discipline of social media optimization (SMO) or social SEO — utilizing social media to attract unique visitors of web content.

Want more reasons to choose us? Here are six:

1. We were the first agency in Dallas to “get it.”

Scott Baradell started Media Orchard in March 2005 and grew it to become one of the top 3,000 blogs in the world as measured by Technorati. He followed this up in October 2006 by creating his own social news site modeled after Fark and Digg. Today, his firm places in the top search results for most terms that clients use in seeking a Dallas-based PR firm. We know how social media tools work because we’ve been using them ourselves for years.

2. We prove it by doing it — every day.

We drive blog, social networking and SEO strategy for clients large and small. We’ve been helping clients with their social media programs for more than four years now; if you can find another PR firm in Dallas that can tell you that, be sure they produce evidence. We can.

3. We won’t beat you down with hipster pretense.

We won’t talk down to you, and we won’t tell you that you have to be under 30 to understand social media. Hipsters who try to wow you with jargon are usually just trying to cover for their own inadequacies — such as lack of real-world experience.

4. We know what it’s like to run large corporate departments.

Scott Baradell, who leads our social media practice, has served as vice president of communications for two different billion-dollar corporations. He’s spent hundreds of thousands of dollars on PR campaigns with firms like Fleishman-Hillard and Burson-Marsteller. He’s also seen the value in hiring small firms he can trust.

5. We know what it’s like to run startups.

Baradell co-founded and raised $3 million in funding for his own venture-backed startup. He understands the challenges of building a business on a shoestring — and to have VCs always looking over his shoulder.

6. We believe in old-fashioned ways of demonstrating value.

We don’t think much of vague objectives. We translate our efforts into results — like increased Web traffic, improved search position, you name it. We’re honest about what we can do for you, and we tell you how we’re going to get there.

Oh, and here’s one more reason: our phone number is easy to remember.

It’s 972.235.3439. How hard is that? Just dial it so we can get started. Or you can use our contact form.