L to R: Xiaxue, Xeni Jardin, Heather Armstrong

If you’re a Howard Stern fan and/or know what FMK stands for, this should be pretty self-explanatory. We’ll try it for the next couple of Fridays. Leave your vote in comments.

Let’s keep this a family blog by using initials only, please. As in –

F: Xiaxue
M: Xeni
K: Heather

Next week: Steve Rubel, Seth Godin, Steve Hall