JUNE 4

IS YOUR COMPANY OR INDUSTRY IN DECLINE? BRING IN THE LAWYERS

by    |  B2B PR FIRMS IN TEXAS

An anonymous commenter just offered up a piece of brilliance in response to this post and this post, and we wanted to highlight it:

My father (who was in a position to know) used to tell me that you can tell a company's position in its lifecycle by looking at who is calling the shots in the executive team.

1. birth - creatives such as inventors, engineers, scientists to create the company

2. growth - sales and marketing to generate new sales

3. maturity - accountants, et al for cost reduction and efficiency

4. death - lawyers to handle M&A, bankruptcy or to finesse how to sell products at a price no longer justified by their actual value.

I've worked for half a dozen companies over the last 30 years and I've seen the same pattern.

Makes you think about situations like this, doesn't it!

Indeed.

BLOG HISTORY

Thanks for visiting the Idea Grove blog, where you’ll get regular insights on all things PR and digital marketing. Our agency got its start when founder Scott Baradell created this blog in 2005. Today, you can find many of Scott’s early posts at Media Orchard.

PR IS YOUR INBOUND MARKETING SECRET WEAPON.
LEARN STRATEGIES THAT PAY OFF.

DOWNLOAD YOUR FREE EBOOK

ABOUT THE AUTHOR

POST A COMMENT