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September 24th, 2007

The Wonderful World of Disney Hospital

Construction began last Wednesday on a $35 million Florida children’s hospital that will bear the Disney name — a first for the brand. According to reports, Disney “imagineers” currently are working to “develop the patient experience.”

I normally wouldn’t presume to offer my pitiful, uncreative recommendations to someone who has earned the lofty title of “imagineer” … but in this case, what the hell:


All patients will be assigned a PCC (Primary Care Character).


Semi-private rooms are standard.


Mealtime will patriotically showcase an all-American cuisine.


Disney’s most treasured icons will chip in with patient care.


Uninsured patients will be escorted out of the building by Mickey himself.

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One Response to “The Wonderful World of Disney Hospital”

  1. Anonymous says:

    just spit out a mouthful of Diet Coke.

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