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Wednesday, October 18, 2006

Sorry MSM: You Can't Keep a Good Blog Down

Deadspin has emerged as the most influential sports blog out there -- outshining the blogs of mainstream media sites such as, for example, ESPN.

ESPN, apparently, isn't too happy about it. Reports Deadspin:

Witness this email, sent Friday afternoon to various ESPN radio affiliates from the home office. The subject line: "Policy Against Deadspin and Other Underground Web Sites."

"Per ESPN editorial policy, the use of "underground" web sites as a source of credible information within any ESPN platform is strongly discouraged. Specifically speaking, the use of the site "Deadspin.com" as a source of credible information is not allowed under any circumstance. As always, any breaking hard news story off of any site must be approved through the proper channels.

"Please see me or another programming manager if you have any questions or seek clarification on the web sites called into question. Thank you."

Of course, Deadspin's editor, as Gawker points out, has had bylines in the NY Times, and the blog has also received kudos in the Times, Sports Illustrated, Business Week and many other "credible" news sources.

Give it up, ESPN. If you don't want to credit Deadspin on your radio stations for competitive reasons, that's one thing. But this "blog = not credible" thing is just soooo 2005.

2 Comments:

  • Too funny. Less than a year ago Drudge was also ‘diss’-credited by mainstream media and the major networks.

    Now, he’s ranked as the number one source for news stories on many of those same lists.

    By Blogger Make the logo bigger, at 10/18/2006  

  • Full Disclosure: I'm an Auburn fan who cannot stand ESPN or Gameday for their hatred of our college football program. I also smiled when Corso put on the Florida gator head this weekend. He's always wrong.

    ESPN. Why are they so terrible? They have so much potential to do amazing things in the area of sports coverage, yet all they seem to do is the same thing over and over again. For a company that prides itself in keeping ahead of the times, they aren't even close. Deadspin's coverage of unique stories such as their post about the man who "invented the wave" gives sports fans the humor and unique stories about which they want to read. Such is the power of blogs.

    By Anonymous Courtney, at 10/19/2006  

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