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Thursday, August 31, 2006

Sportswriter Uses Blog to Vent About Football Coach's Media Relations


Greg Auman, who covers University of South Florida sports for the St. Pete Times, has had it with USF football coach Jim Leavitt:

What's the point of Leavitt making himself the only outlet for information to the media if he's not a source of any meaningful information? What's the point of limiting player interviews to Tuesday lunches if you then limit the players who are actually showing up on Tuesdays? Leavitt funnelling all media interviews to him has a reverse effect: instead of shielding his players from the press, it says he doesn't trust his assistants and players to know how to say the right things to the media.

Why did Auman pick a Times blog, rather than the paper itself, for his rant?

I've written a ton here on the blog, but you won't find anything in Wednesday's paper about it. At least initially, I don't think it's proper for me to question the way Leavitt handles the media in the newspaper, simply because I'm a little too involved. You could argue it's just a matter of semantics, but I'm telling a couple hundred people here as opposed to a couple hundred thousand in the paper.

In other words, if Leavitt's poor media relations efforts continue, it will end up in the Times -- perhaps as a running theme. USF's PR department should consider Auman's blog an early warning system.

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