Comments on: General Motors’ PR Strategy: Get ‘Em While They’re Young http://www.ideagrove.com/blog/2006/08/general-motors-pr-strategy-get-em-while-theyre-young.html Bringing You Media News, Marketing Views, Celebrity Culture & Political Spin Since February 2005 Sun, 21 Mar 2010 10:54:32 +0000 http://wordpress.org/?v=2.7.1 hourly 1 By: SB http://www.ideagrove.com/blog/2006/08/general-motors-pr-strategy-get-em-while-theyre-young.html/comment-page-1#comment-2740 SB Fri, 01 Sep 2006 14:03:00 +0000 http://www.ideagrove.com/weblog/?p=1557#comment-2740 Bob, it really depends on the field. For some jobs within journalism it's accepted (usually with disclaimer), and for some it's not. For example, any gifts we got at the metro desk in my newspaper days had to be sent back -- no exceptions. And we could not accept free airfare or lodging to cover stories. Bob, it really depends on the field. For some jobs within journalism it’s accepted (usually with disclaimer), and for some it’s not. For example, any gifts we got at the metro desk in my newspaper days had to be sent back — no exceptions. And we could not accept free airfare or lodging to cover stories.

]]> By: Bob http://www.ideagrove.com/blog/2006/08/general-motors-pr-strategy-get-em-while-theyre-young.html/comment-page-1#comment-2738 Bob Fri, 01 Sep 2006 13:48:00 +0000 http://www.ideagrove.com/weblog/?p=1557#comment-2738 I've seen tons of newspaper and magazine road tests with disclaimers like "Jim Kenzie, a freelance writer (jim@jimkenzie.com), prepared this report based on travel provided by the auto maker." <br/><br/>I think it's fairly common. I’ve seen tons of newspaper and magazine road tests with disclaimers like “Jim Kenzie, a freelance writer (jim@jimkenzie.com), prepared this report based on travel provided by the auto maker.”

I think it’s fairly common.

]]> By: SB http://www.ideagrove.com/blog/2006/08/general-motors-pr-strategy-get-em-while-theyre-young.html/comment-page-1#comment-2735 SB Thu, 31 Aug 2006 19:48:00 +0000 http://www.ideagrove.com/weblog/?p=1557#comment-2735 It's actually a tough one, because the ethical conventions are so different for different types of journalists. Entertainment reporters/critics vs. trade reporters and analysts vs. metro newspapers. There's not a single standard. Whatever you do, though, there is one bright-line rule: be honest about it. It’s actually a tough one, because the ethical conventions are so different for different types of journalists. Entertainment reporters/critics vs. trade reporters and analysts vs. metro newspapers. There’s not a single standard. Whatever you do, though, there is one bright-line rule: be honest about it.

]]> By: John Wagner http://www.ideagrove.com/blog/2006/08/general-motors-pr-strategy-get-em-while-theyre-young.html/comment-page-1#comment-2733 John Wagner Thu, 31 Aug 2006 18:13:00 +0000 http://www.ideagrove.com/weblog/?p=1557#comment-2733 Interesting. We once suggested a very similar event for Toyota. Interesting. We once suggested a very similar event for Toyota.

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