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July 24th, 2006

What Happens in Utah, Stays in Utah

From the AP:

Tourists love Utah’s ski resorts, red rock formations and fine restaurants. It’s finding something to do once the sun sets that’s giving the state an image problem. Restrictive state liquor laws, city ordinances and a negative association with the Mormon church are causing headaches for those trying to get tourists to spend more money here and change the perception that Utah is anything but hip.

Tourism is a growing $5.45 billion industry in Utah, but its domestic market share has steadily shrunk in the past decade, even following the 2002 Winter Olympics. A nationwide image survey conducted for the Utah Office of Tourism this year shows a perception that there’s a dearth of entertainment for adults.

While we generally don’t do spec work, sometimes it’s difficult to contain our PR genius. We can fix Utah’s perception problem virtually instantaneously — with a little lassoing on Photoshop:

3 Responses to “What Happens in Utah, Stays in Utah”

  1. Owen Lystrup says:

    Not only the nightlife, you ever try and find a meal on a Sunday in Salt Lake City?

    Even the mall is closed. Even the local Subway is closed.

    Impossible city.

  2. Anonymous says:

    Back around 1987, I visited Salt Lake City. I walked all around downtown.

    I saw more porn shops than I ever saw in downtown San Diego during that era.

    But, hey, there was no trash in the gutters or graffiti on the walls, and
    if you needed a child booster seat in the local eatry, there were plenty available.

    howardowens.com

  3. chris says:

    my friends dad made that hand cart family statue haha

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