From Guerrilla News Network, here’s a nice little video that presents a balanced view of the public relations business — courtesy of PR Watch’s John Stauber.
My favorite line:
“No one’s ever heard of these major PR firms, like Burson-Marsteller, Edelman, Hill & Knowlton. These are giant companies owned by even bigger advertising firms no one’s heard of.”
Wow — you guys really need to work on your branding.
Technorati tags: Journalism, PR, Public Relations, Branding
Ha! That’s a great line. Fits in with what I’ve always thought about advertising — if it works so well, how come ad agencies don’t advertise themselves???