January 10, 2006 in Media Orchard, Picks by sbaradell@ideagrove.com

Pick of the Orchard 1.10.06

  • Intellectual Inconsistency (Holmes Report Blog)
  • Is it front-page news when a football player drops out of college? (John Wagner)
  • Verizon’s Secret, No Longer So Little (Micro Persuasion)
  • The Value of Research (Much Ado About Marketing)
  • When to Give Up on a Sale (Guerrilla Consulting)
  • Why Starbucks doesn’t advertise its cheaper “short” drink size (Starbucks Gossip)
  • Can Marketing tackle The Big Issues? (Steal This Brand)

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