New BlogAds Logo: Better Than the Current One
BlogAds is rolling out a new logo in January, which they selected after a contest. The winner got $1,000 (compared to the $100,000 that Razorfish might have gotten a few years ago).
The new logo is a big improvement over the current one; it retains the “analog” feel without looking like it was scrawled by a serial killer.
Here ’tis:
BTW, BlogAds does need to clean up whether its identity is “BlogAds,” “Blogads,” “blogads” or “Blog Ads” — the company is referred to all four ways on the site’s home page.
Media Orchard has discussed problems with branding consistency before, here and here.




We actually get phone calls from people asking to speak with “blow-jads.” Haha! I like the new logo a lot, and hopefully the two colors will help people to differentiate Blog & Ads and pronounce it correctly.
The company is Blogads, the ads that you see on blogs are blogads.
Got it, Justin. Thanks.
Um, okay.