Gawker Fries Weber Shandwick Flack
Gawker decided to flash-fry a poor little PR guy from Weber Shandwick’s Dallas office today. The flack was pitching KFC.
Quoth Gawker:
While we understand that junior-level PR people have to send out releases to whole big lists of media, and so we try to simply ignore them — rather than get mad at them, or taunt them — when they send us silly, irrelevant things like news about giveaway offers by national fast-food chains, sometimes that becomes impossible.
Gawker then names the flack, publishes his e-mail thread, and labels him “Moron Publicist of the Month.”
Ouch.
Yo, PR firms (and clients): don’t say we haven’t warned you.
Technorati tags: Journalism, PR, Public Relations, Weber Shandwick, Gawker
