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November 25, 2005 in Media Orchard by Scott Baradell
And What Brought You to Media Orchard Today?

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Black Friday is the No. 1 shopping day of the year in the U.S., a time when the trials and tribulations of bricks-and-mortar shopping are at their most acute.

(We know — “bricks-and-mortar” is so 1999. What we meant to say, in Web 2.0 lingo, is that Craigslist has a “lightweight” business model while your local newspaper, with all its big ugly printing presses, does not. And now, back to our post…)

Why, we ask ourselves, do people still endure the post-Thanksgiving shopping ritual when Google, Yahoo! and MSN stand ready to help them find what they’re looking for online?

We have no idea.

But in honor of this mystery, Media Orchard thought we would share with you some of our most popular posts (and categories of posts) for those who have visited us via search engines:

1. Smurfs Get Blown Up (thousands of downloads, and still coming every day)

2. Everybody Loves Lists (of PR blogs, WSJ-recommended blogs, celebrity blogs, Texas blogs, Dallas blogs – you name it)

3. Bill O’Reilly (the single-most-downloaded MO post — and a fewalsorans)

4. Stripper-Loving CEO (Call them Savvis — not savvy)

5. Provocations for Journalists and Flacks

6. PR Blogger Wars (here and here)

7. Fired and Almost-Fired Bloggers

8. Attractive Celebrities (Rose, Evangeline, Jennifer)

9. Technorati Musings (like this, this and this)

10. Marketing Ps and Qs — and ZZZs

Thanks for shopping at Media Orchard!

Update: For more reason to keep your shopping virtual this holiday season, check out this video of crazed consumers at a Florida Wal-Mart.

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November 25, 2005 in Media Orchard, Media Relations by Scott Baradell
Sometimes It’s Better to Say Nothing at All

From Japan’s Mainichi Daily News:

A [male] paramedic fined for assaulting and injuring his [paramedic] girlfriend, who had hired a hitman in an unsuccessful bid to kill his wife, was dismissed Friday from the Tokyo Fire Department on disciplinary grounds, officials said.

“We’ll tighten discipline among workers in the department in an effort to restore the public’s trust in us and prevent a recurrence,” said Yoshiaki Ishii, an official of the department’s public relations division.

Yes, please tighten things up a bit, Yoshiaki. We wouldn’t want a recurrence of the paramedic-hiring-a-hitman-to-kill-the-other-paramedic’s-wife scenario.

Media Orchard will assume something got lost in the translation.

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November 24, 2005 in Media Orchard by Scott Baradell
PR People Love Holidays, Part 2: Savvis CEO Resigns

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Savvis has accepted the resignation of its stripper-loving CEO. Savvis distributed its announcement at 5 p.m. Central Wednesday.

At least Savvis’ communications team is better at timing bad news than letter-writing or brand standards.

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November 24, 2005 in Celebrity, Media Orchard by Scott Baradell
PR People Love Holidays — Especially for Announcing Bad News

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We also love Fridays at 5 p.m. — but holidays are even better.

Jessica Simpson and Nick Lachey released a statement late Wednesday announcing they’ve split.

Perhaps the Thanksgiving Eve timing will jolt some of us into recognizing that spending time with our families is more important than obsessing over the lives of celebrities.

Or not.

In either case, good job, Rob.

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November 23, 2005 in Media Orchard by Scott Baradell
Happy Thanksgiving!

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(Image via Terry Blount)

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