
Yep, the Six Flags “spokesgeezer” apparently has been canned.
Well, at least now the bloggerati won’t have to argue over whether he should have a “character blog” — we’re still debating over Jack in the Box and others.
Technorati tags: Character Blogs, PR, Mr. Six, Marketing
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Mascots like Mr. Six are just one rung above celebrity endorsements when it comes to bad branding ideas, I think. In order for them to work, they need to remember to never upstage the brand.Mr. Six hogged the dancefloor and the spotlight. I'm glad Six Flags deep six'd him.I've linked this post to Friday's (12/2) "Much Ado About Marketing" blog.Thanks again for the post.Regards,Mike BawdenBrand Central Station
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