Smurfs Get Blown to Bits — But It’s for a Good Cause
From AdRants: UNICEF Anti-War Commercial Blows Up Smurfs.
UNICEF in Belgium has created an anti-war commercial which shows Smurf characters getting shot to pieces by warplanes. The spot, which aims to raise money for the rehabilitation of former child soldiers in Burundi and carries the tagline “Don’t let war affect the lives of children,” is set to air this week…
The Smurf characters, which have been around since 1958, along with Tintin and Lucky Luke were created in Belgium and family members of the late Smurf creator, Peyo, gave permission to use the characters.
View a news report that includes the spot here.