Comments on: Was a PR Person the Real Pulitzer Winner? http://www.ideagrove.com/blog/2005/04/was-a-pr-person-the-real-pulitzer-winner.html The Idea Grove is a full-service agency specializing in public relations, marketing and Web design. Fri, 10 Feb 2012 21:07:15 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Joy Jennings http://www.ideagrove.com/blog/2005/04/was-a-pr-person-the-real-pulitzer-winner.html/comment-page-1#comment-38 Joy Jennings Thu, 14 Apr 2005 16:29:00 +0000 http://www.ideagrove.com/weblog/?p=33#comment-38 It's laughable for Matt Smith to suggest that press releases exist because journalists don't work hard enough. Or that calls to journalists, employing a certain diplomatic persuasion and attempting to learn what sort of stories do interest them and their readers, amount to "sucking up."<br/><br/>Furthermore I may toil behind the scenes, but I'm far from anonymous. I get boat-loads of spam because my e-mail address is prominently published on every other release my company issues.<br/><br/>For a newspaper to accept a Pulitzer for editorials they did not draft is in an ethical gray area (did they edit them? was it a bold choice to publish them?), but it's appropriate that the original PR person who submitted the editorial idea is proud of her work for her organization, not fuming at the lack of recognition.<br/><br/>The real offense seems to be that the newspaper exaggerated in its coverage of the controversy and debate, not that it chose to express its editors' opinions through outsider-drafted editorials. It’s laughable for Matt Smith to suggest that press releases exist because journalists don’t work hard enough. Or that calls to journalists, employing a certain diplomatic persuasion and attempting to learn what sort of stories do interest them and their readers, amount to “sucking up.”

Furthermore I may toil behind the scenes, but I’m far from anonymous. I get boat-loads of spam because my e-mail address is prominently published on every other release my company issues.

For a newspaper to accept a Pulitzer for editorials they did not draft is in an ethical gray area (did they edit them? was it a bold choice to publish them?), but it’s appropriate that the original PR person who submitted the editorial idea is proud of her work for her organization, not fuming at the lack of recognition.

The real offense seems to be that the newspaper exaggerated in its coverage of the controversy and debate, not that it chose to express its editors’ opinions through outsider-drafted editorials.

]]>